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Bring Me The Horizon drop brutal new single DiE4u with a cult driven, violently bloody music video

by Shannon Garner. Published Wed 22 Sep 2021 13:00

Bring Me The Horizon continue the carefully executed next phase of their highly successful EP series with the launch of their new single ‘DiE4u’.

The hard-hitting, electronic-laced pop-rock track, which is the second phase of the ‘POST HUMAN’ EP campaign, is another perfectly crafted ‘future emo’ masterpiece by the Sheffield five-piece.

Speaking about the track, frontman Oli Sykes said: “DiE4u is a song about toxic obsessions, vices and things you can’t kick.

“I think a lot of people went through very similar struggles while in lockdown, coming face to face with yourself and seeing who you really are and what’s important.

“The song is a triumphant and emotional one for me because it was a time of realisation to kick the things that were no good, and to take the choice in bettering myself.

“It also connects to a deeper theme about us as a society, and how we need to look at the way we treat ourselves, each other as well as the world.”

Recorded remotely during the pandemic with Sykes stuck in Brazil and keyboardist Jordan Fish in the UK, the new single is accompanied by a brutal music video.

Directed by Sykes and shot in Kiev, the cinematic video is violent at times and expresses an almost cult-like culture through the supernatural beings in the video as well as the single artwork which showcases a cult-like symbol.

Despite the crazy, unexpected storyline of the music video, the performance shots of the band throughout compliment the very turbulent, high energy melody of the track.

Bring Me The Horizon recently celebrated a UK number one with the first instalment of their ‘POST HUMAN’ campaign which has been streamed over 450 million times.

‘POST HUMAN: SURVIVAL HORROR’ showcased the bands incredible drive to explore and push their creative boundaries during the height of the global pandemic and became one of their most intricate, varied pieces of music to date.

With peaks like this on the horizon, the bands stratospheric rise to the top is set to continue well into the next year and beyond.

If the rest of the second instalment is anything like ‘DiE4u’ then it already sounds incredibly promising and we can’t wait to hear it



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