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Romeo Beckham fronts Burberry Christmas campaign

by Faye Smith. Published Tue 04 Nov 2014 10:31

Last night, the Beckhams attended yet another event in the fashion world.

However, this event was circled around the second oldest child of the celebrity clan.

Twelve-year-old Romeo Beckham is the lead star in the latest Burberry campaign set for Christmas time.

During the 4 minute video, we see the young Beckham dancing around a sea of dancers and models dressed in the classic Burberry staples: the trench, the scarf and the bag.

He plays a modern and fashionable kind of cupid as he brings a couple a special Burberry gift. The couple are played by models and dancers Hannah Dodds and Anders Hayward.

Christmas is the time of love, which is why Burberry wanted to capture this particular season with an air of romance.

Christopher Bailey, Burberry CEO and chief creative officer explained how the short film acts as "a celebration of everything we love at Burberry; the trench coat, the cashmere scarf, incredible music, our British weather, and working with great and talented people."

"It continues to be an utter joy working with Romeo," continued Bailey. “He has charm, style and great energy! I'm delighted that he's the lead role in our festive campaign."

The charming Romeo first starred in Burberry’s spring/summer 2013 print campaign when he was just ten years old.

The romantic visual goes hand in hand with the musical soundtrack that was created especially by Ed Harcourt.

The title of the song is "The Way That I Live" which is available for pre-order exclusively through iTunes today.



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